Social Media

Holland & Barrett: Heath Foods

Our Director worked with Holland & Barratt, managing their social media presence and also as creative lead for the international campaign 'Veganuary'.

HEADLINE RESULTS

159,000+ Growth

We were able to grow the channels by over 119,000 users on Facebook and 40,000 on Instagram.

£800,000+ Revenue

Over £800,000 in revenue per month from Organic Social alone.

3,000% Increase

An increase of 3,000% month on month for vegan products.

The Brief

Our Co-founder, Chris, worked as Social Media Manager at Holland & Barrett head office for a number of years, gaining invaluable knowledge and expertise.

Chris was the driving force behind many of the social-led campaigns, including Creative Lead for the international 'Veganuary' campaign. He worked with multiple high-profile influencers and celebrities on brand endorsements and created some stunning content, reaching on average 200,000+ people.

Alongside his creative flair for organic content, Chris was known to 'future-proof' the company and team when it came to social media, always on the lookout for new trends, new content features, and trained the team on how to implement them into the social feeds.

He also in-housed a number of very expensive agency service features using his vast technical knowledge, saving the company in excess of £10,000 each month. 

Such experience and technical knowledge has allowed us as Capuchin Digital, to provide 'big brand' standard social, at a price that small to medium-sized companies can afford.

The results...

We ran the campaign for a period of just 2 months and achieved the following results;

159,000+ Growth

We were able to grow the channels by over 119,000 users on Facebook and 40,000 on Instagram.

£800,000+ Revenue

Over £800,000 in revenue per month from Organic Social alone.

3,000% Increase

An increase of 3,000% month on month for vegan products.

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